Embrace the debate: Goals, de‐marketing overconsumption, and conflicting information

Author:

Bareket‐Bojmel Liad1ORCID,Grinstein Amir23,Steinhart Yael4

Affiliation:

1. School of Behavioral Sciences Peres Academic Center Rehovot Israel

2. D'Amore‐McKim School of Business Northeastern University Boston Massachusetts

3. Faculty of Business and Economics Vrije Universiteit Amsterdam The Netherlands

4. Coller School of Management Tel Aviv University Tel Aviv‐Yafo Israel

Funder

Association for Consumer Research (specifically from TCR); Sheth Foundation; Jeremy Coller Foundation; Henry Crown Institute of Business

Publisher

Wiley

Subject

Marketing,Applied Psychology

Reference69 articles.

1. A review of meat protein hydrolysates and hypertension

2. The Effect of Promotion on Consumption: Buying More and Consuming It Faster

3. Storage stability of reduced‐sugar preserved mangoes prepared with acesulfame‐K and aspartame;Akesowan A.;Research Journal of Agriculture and Biological Science,2010

4. Decision Difficulty in the Age of Consumer Empowerment

5. Amazon's Mechanical Turk

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