Chinese consumer ethnocentrism: A field experiment-Reference-Cited by-同舟云学术

Chinese consumer ethnocentrism: A field experiment

Published:2012-04-09 Issue:3 Volume:11 Page:252-263
ISSN:1472-0817
Container-title:Journal of Consumer Behaviour
language:en
Short-container-title:J. Consumer Behav.

Author:

Bi Xiaogang¹,Gunessee Sailesh¹,Hoffmann Robert¹,Hui Wendy¹,Larner Jeremy¹,Ma Qing-Ping¹,Thompson Frauke Mattison¹

Affiliation:

1. International Centre for Behavioural Business Research; Nottingham University Business School, The University of Nottingham; Jubilee Campus, Wollaton Road; Nottingham; NG8 1BB; UK

Publisher

Wiley

Subject

Applied Psychology,Social Psychology

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1002/cb.1374/fullpdf

Reference58 articles.

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4. Do people mean what they say? Implications for subjective survey data;Bertrand;The American Economic Review (Papers and Proceedings),2001

5. The effect of country of design and country of assembly on evaluative beliefs about automobiles and attitudes towards buying them: a comparison between low and high ethnocentric consumers;Brodowsky;Journal of International Consumer Marketing,1998

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