Measuring Program Success

Author:

Shao Jingting1,Müller Ralf2,Turner J. Rodney3

Affiliation:

1. Northwestern Polytechnical University, Xi'an, China

2. BI Norwegian Business School, Oslo, Norway, and Umeå School of Business, Umeå, Sweden

3. Université de Lille Nord de France, LSMRC, SKEMA Business School, Lille, France

Abstract

Growth in the use of programs has led to a requirement of understanding what constitutes program success. A measurement construct for program success, which comprises four dimensions—delivery capability, organizational capability, marketing capability, and innovative capability—was developed based on 172 responses to a web-based questionnaire to program managers. Analysis of variance (ANOVA) and canonical correlation analysis were applied to test for the relationship between program success and program context. Results showed that the measurement construct for program success was stable over different types of program contexts. It provides a tool for further investigation into program success assessment.

Publisher

SAGE Publications

Subject

Management of Technology and Innovation,Strategy and Management,Business and International Management

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