Impact of social norms and joint influences of social connection and self‐sufficiency motivations on prosocial budgeting
Author:
Affiliation:
1. Department of Business State University of New York at Oneonta Oneonta New York USA
2. Department of Marketing and Supply Chain Management, Bloch School of Management University of Missouri‐Kansas City Kansas City Missouri USA
Publisher
Wiley
Subject
Marketing,Applied Psychology
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1002/mar.21672
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