The Oscars: Friends and foes for millennials-Reference-Cited by-同舟云学术

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The Oscars: Friends and foes for millennials

Published:2022-09-12 Issue:6 Volume:21 Page:1494-1505
ISSN:1472-0817
Container-title:Journal of Consumer Behaviour
language:en
Short-container-title:J of Consumer Behaviour

Author:

Fine Monica B.¹,Gironda John T.²,Petrescu Maria³,Dobre Costinel⁴

Affiliation:

1. E. Craig Wall Sr. College of Business Administration Coastal Carolina University Conway South Carolina USA

2. Huizenga College of Business and Entrepreneurship Nova Southeastern University Fort Lauderdale Florida USA

3. Worldwide College of Business Embry‐Riddle Aeronautical University Daytona Beach Florida USA

4. Faculty of Economics and Business Administration West University of Timisoara Timișoara Romania

Publisher

Wiley

Subject

Applied Psychology,Social Psychology

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1002/cb.2103

Reference54 articles.

1. The Social Influence of Brand Community: Evidence from European Car Clubs

2. Engagement in sports virtual brand communities

3. Measuring the hedonic and utilitarian sources of consumer attitudes

4. Measurement of Consumer Susceptibility to Interpersonal Influence

5. Effects of Family Structure and Socialization on Materialism: A Life Course Study in France

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