The influence of AI word‐of‐mouth system on consumers' purchase behaviour: The mediating effect of risk perception-Reference-Cited by-同舟云学术

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The influence of AI word‐of‐mouth system on consumers' purchase behaviour: The mediating effect of risk perception

Published:2022-05 Issue:3 Volume:39 Page:516-530
ISSN:1092-7026
Container-title:Systems Research and Behavioral Science
language:en
Short-container-title:Syst Res Behav Sci

Author:

Zhang Wei¹^ORCID,Sun Linhui¹,Wang Xinping¹,Wu Anbo¹

Affiliation:

1. School of Management Xi'an University of Science and Technology Xi'an China

Publisher

Wiley

Subject

Information Systems and Management,Strategy and Management,General Social Sciences

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1002/sres.2871

Reference75 articles.

1. Role of Product-Related Conversations in the Diffusion of a New Product

2. Word-of-Mouth Processes within a Services Purchase Decision Context

3. The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations.

4. Research on the theoretical basis of online word of mouth communication;Bi J. D.;Contemporary Economic Management,2010

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