CSR and branding in emerging economies: The effect of incomes and education-Reference-Cited by-同舟云学术

CSR and branding in emerging economies: The effect of incomes and education

Published:2020-07-26 Issue:6 Volume:27 Page:2765-2776
ISSN:1535-3958
Container-title:Corporate Social Responsibility and Environmental Management
language:en
Short-container-title:Corp Soc Responsib Environ Manag

Author:

Cambra‐Fierro Jesús J.¹^ORCID,Flores‐Hernández J. Alfredo²,Pérez Lourdes³,Valera‐Blanes Guadalupe⁴

Affiliation:

1. Department of Business and Marketing University Pablo de Olavide Sevilla Spain

2. Department of Marketing University of Lima Lima Peru

3. Toulouse Business School Barcelona Spain

4. Department of Economics University Pablo de Olavide Sevilla Spain

Funder

Regional Government and FEDER

Spanish Government CICYT

Publisher

Wiley

Subject

Management, Monitoring, Policy and Law,Strategy and Management,Development

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1002/csr.2000

Reference101 articles.

1. Frontiers of the marketing paradigm in the third millennium

2. Does the Notion of ‘Doing Well by Doing Good’ Prevail Among Entrepreneurial Ventures in a Developing Nation?

3. How corporate social responsibility boosts firm financial performance: The mediating role of corporate image and customer satisfaction

4. Social and Environmental Performance at SMEs: Considering Motivations, Capabilities, and Instrumentalism

5. Atradius(2019). Promising emerging markets for 2019 Atradius Economic Research February 2019. Retrieved fromhttps://group.atradius.com/publications/economic-research-promising-emerging-markets-2019.html

Cited by 19 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. The mediating role of electronic word-of-mouth in the relationship between CSR initiative and consumer satisfaction;Heliyon;2024-08

2. Impact of corporate social responsibility and service quality on customer loyalty of durables retailer enterprises in Vietnam;Tạp chí Kinh tế và Phát triển;2024-05

3. The Manager’s Vision of CSR in an Emerging Economy: From Implementation to Market Impact;Administrative Sciences;2024-02-28

4. Building consumer–brand relationships in the channel-mix era. The role of self–brand connection and product involvement;Journal of Product & Brand Management;2023-12-15

5. Corporate social responsibility and millennial consumer loyalty: exploring their relationship regarding healthy eating in the fast food sector;El Profesional de la información;2023-11-30