Leveraging synergies versus resource redeployment: Sales growth and variance in product portfolios of diversified firms
Author:
Affiliation:
1. IE University, Calle Maria de Molina 31 Madrid Spain
2. IE University, Calle Alvarez de Baena 4 Madrid Spain
Publisher
Wiley
Subject
Strategy and Management,Business and International Management
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1002/smj.3281
Reference71 articles.
1. Redirecting Research Efforts on the Diversification–Performance Linkage: The Search for Synergy
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