1. From Insight to Advantage;Advances in Marketing, Customer Relationship Management, and E-Services;2024-05-03
2. Empowering Marketing Intelligence via Text Analytics;Advances in Marketing, Customer Relationship Management, and E-Services;2024-04-05
3. Consumer purchasing intention and marketing data mining model in the digital economy;International Journal of Data Mining and Bioinformatics;2024
4. Intelligent Business Sustainability on Marketing System;Advances in Business Information Systems and Analytics;2023-12-21
5. Strategic Decisions using Machine Learning with Interpretative Structural Modelling (ISM) on Digital Platform Data for Marketing Intelligence;2023 International Conference on Inventive Computation Technologies (ICICT);2023-04-26