Creative Design and Technical Analysis of Animation Public Service Advertisement Based on Ant Colony Optimization Algorithm

Abstract

In order to solve the bottleneck problem of public service advertising, an analysis method of creative design and design and production technology of animation public service advertising based on the ant colony optimization algorithm was proposed. In the current creative design process of animation public service advertising, along with the improvement of people’s aesthetic requirements, it is necessary to carry out a comprehensive innovative design of its design methods and content. This paper mainly describes how to use the ant colony optimization algorithm in the actual design process to carry out the corresponding design and analysis and then improve the overall communication of advertising. The research results show that under the ant colony algorithm, the customer satisfaction rate of public service advertising design is 89%, the general rate is 10%, and the dissatisfaction rate is 1%, which is superior to the traditional algorithm. Using Flash, 3DS Max, Premiere, and other software as well as “3D simulation,” Easy Mocap motion capture, and other technologies, the production quality of animation public service advertising films has been effectively improved.