Conversion rate optimization through evolutionary computation

Author:

Miikkulainen Risto1,Iscoe Neil2,Shagrin Aaron2,Cordell Ron2,Nazari Sam2,Schoolland Cory2,Brundage Myles2,Epstein Jonathan2,Dean Randy2,Lamba Gurmeet2

Affiliation:

1. Sentient Technologies, Inc. and The University of Texas at Austin

2. Sentient Technologies, Inc.

Publisher

ACM

Reference16 articles.

1. Tim Ash Rich Page and Maura Ginty. 2012. Landing Page Optimization: The Definitie Guide to Testing and Tuning for Conversions (second ed.). Wiley Hoboken NJ. Tim Ash Rich Page and Maura Ginty. 2012. Landing Page Optimization: The Definitie Guide to Testing and Tuning for Conversions (second ed.). Wiley Hoboken NJ.

2. Daren C. Brabham. 2013. Crowdsourcing. MIT Press Cambridge MA. Daren C. Brabham. 2013. Crowdsourcing . MIT Press Cambridge MA.

3. Jürgen Branke. 2002. Evolutionary Optimization in Dynamic Environments. Springer Berlin. Jürgen Branke. 2002. Evolutionary Optimization in Dynamic Environments . Springer Berlin.

4. Builtwith. 2017. A/B Testing Usage. (2017). https://trends.builtwith.com/analytics/a-b-testing Retrieved 1/9/2017. Builtwith. 2017. A/B Testing Usage. (2017). https://trends.builtwith.com/analytics/a-b-testing Retrieved 1/9/2017.

5. eMarketer. 2016. US Digital Ad Spending to Surpass TV this Year. (2016). https://www.emarketer.com/Article/US-Digital-Ad-Spending-Surpass-TV-this-Year/1014469 Retrieved 2/1/2017. eMarketer. 2016. US Digital Ad Spending to Surpass TV this Year. (2016). https://www.emarketer.com/Article/US-Digital-Ad-Spending-Surpass-TV-this-Year/1014469 Retrieved 2/1/2017.

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