Bid-Limited Targeting

Author:

Hummel Patrick1,Nadav Uri1

Affiliation:

1. Google Inc., Mountain View, CA, USA

Publisher

ACM Press

Reference29 articles.

1. Ittai Abraham, Susan Athey, Moshe Babaioff, and Michael Grubb . 2016. Peaches, Lemons, and Cookies: Designing Auction Markets with Dispersed Information. Typescript. Microsoft Research, Mountain View, CA.

2. Mohammadhosen Bateni, Jon Feldman, Vahab Mirrokni, and Sam Chiu-Wai Wong . 2014. Multiplicative Bidding in Online Advertising. In Proceedings of the 15th ACM Conference on Electronic Commerce (EC '14). 715--732.

3. Dirk Bergemann and Martin Pesendorfer . 2007. Information Structures in Optimal Auctions. Journal of Economic Theory Vol. 137, 1 (2007), 580--609.

4. Dirk Bergemann and Achim Wambach . 2015. Sequential Information Disclosure in Auctions. Journal of Economic Theory Vol. 159, B (2015), 1074--1095.

5. Kshipra Bhawalkar, Patrick Hummel, and Sergei Vassilvitskii . 2014. Value of Targeting. In Proceedings of the 7th International Symposium on Algorithmic Game Theory (SAGT '14). 194--205.

Cited by 1 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. Bid-Limited Targeting;Proceedings of the 2018 World Wide Web Conference on World Wide Web - WWW '18;2018

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