Verifiable auctions for online ad exchanges-Reference-Cited by-同舟云学术

Verifiable auctions for online ad exchanges

Published:2013-09-19 Issue:4 Volume:43 Page:195-206
ISSN:0146-4833
Container-title:ACM SIGCOMM Computer Communication Review
language:en
Short-container-title:SIGCOMM Comput. Commun. Rev.

Author:

Angel Sebastian¹,Walfish Michael¹

Affiliation:

1. The University of Texas at Austin, Austin, Texas, USA

Publisher

Association for Computing Machinery (ACM)

Subject

Computer Networks and Communications,Software

Link

https://dl.acm.org/doi/pdf/10.1145/2534169.2486038

Reference58 articles.

1. DoubleClick Ad Exchange Real-Time Bidding Protocol. https://developers.google.com/ad-exchange/rtb/downloads. DoubleClick Ad Exchange Real-Time Bidding Protocol. https://developers.google.com/ad-exchange/rtb/downloads.

2. DoubleClick Bid Request Message. https://developers.google.com/ad-exchange/rtb/downloads/realtime-bidding-proto.txt. DoubleClick Bid Request Message. https://developers.google.com/ad-exchange/rtb/downloads/realtime-bidding-proto.txt.

3. DoubleClick Ad Exchange. http://google.com/doubleclick/advertisers/ad_exchange.html. DoubleClick Ad Exchange. http://google.com/doubleclick/advertisers/ad_exchange.html.

4. Google Display Network. http://google.com/ads/displaynetwork. Google Display Network. http://google.com/ads/displaynetwork.

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