Reinforcement Learning with Sequential Information Clustering in Real-Time Bidding-Reference-Cited by-同舟云学术

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Reinforcement Learning with Sequential Information Clustering in Real-Time Bidding

Published:2019-11-03 Issue: Volume: Page:
ISSN:
Container-title:Proceedings of the 28th ACM International Conference on Information and Knowledge Management
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Author:

Lu Junwei¹,Yang Chaoqi¹,Gao Xiaofeng¹,Wang Liubin²,Li Changcheng²,Chen Guihai¹

Affiliation:

1. Shanghai Jiao Tong University, Shanghai, China

2. Tencent, Shenzhen, China

Funder

the National Key R&D Program of China

the Shanghai Science and Technology Fund

the Huawei Innovation Research Program

the State Key Laboratory of Air Traffic Management System and Technology

the CCF-Huawei Database System Innovation Research Plan

the National Natural Science Foundation of China

the Tencent Social Ads Rhino-Bird Focused Research Program

Publisher

ACM

Link

https://dl.acm.org/doi/pdf/10.1145/3357384.3358027

Reference30 articles.

1. Christian Borgs Jennifer Chayes Nicole Immorlica Kamal Jain Omid Etesami and Mohammad Mahdian. 2007. Dynamics of bid optimization in online advertisement auctions. In WWW. ACM 531--540. Christian Borgs Jennifer Chayes Nicole Immorlica Kamal Jain Omid Etesami and Mohammad Mahdian. 2007. Dynamics of bid optimization in online advertisement auctions. In WWW. ACM 531--540.

2. Andrei Broder Evgeniy Gabrilovich Vanja Josifovski George Mavromatis and Alex Smola. 2011. Bid generation for advanced match in sponsored search. In WSDM. ACM 515--524. Andrei Broder Evgeniy Gabrilovich Vanja Josifovski George Mavromatis and Alex Smola. 2011. Bid generation for advanced match in sponsored search. In WSDM. ACM 515--524.

3. Han Cai Kan Ren Weinan Zhang Kleanthis Malialis Jun Wang Yong Yu and Defeng Guo. 2017. Real-Time Bidding by Reinforcement Learning in Display Advertising. In WSDM. ACM 661--670. Han Cai Kan Ren Weinan Zhang Kleanthis Malialis Jun Wang Yong Yu and Defeng Guo. 2017. Real-Time Bidding by Reinforcement Learning in Display Advertising. In WSDM. ACM 661--670.

4. Junxuan Chen Baigui Sun Hao Li Hongtao Lu and Xian-Sheng Hua. 2016. Deep ctr prediction in display advertising. In ACM MM. ACM 811--820. Junxuan Chen Baigui Sun Hao Li Hongtao Lu and Xian-Sheng Hua. 2016. Deep ctr prediction in display advertising. In ACM MM. ACM 811--820.

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3. Toward General Function Approximation in Nonstationary Reinforcement Learning;IEEE Journal on Selected Areas in Information Theory;2024

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