Can Credence Advertising Effects Be Isolated? Can They Be Negative?: Evidence from Pharmaceuticals
Author:
Publisher
Wiley
Subject
Economics and Econometrics
Reference23 articles.
1. Empirically Distinguishing Informative and Prestige Effects of Advertising
2. The identifiability of the mixed proportional hazards competing risks model
3. Analyzing the effect of dynamically assigned treatments using duration models, binary treatment models, and panel data models
4. A Simple Theory of Advertising as a Good or Bad
5. How Direct-To-Consumer Television Advertising For Osteoarthritis Drugs Affects Physicians’ Prescribing Behavior
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1. Vitamin panacea: Is advertising fueling demand for products with uncertain scientific benefit?;Journal of Health Economics;2017-09
2. Impact of FDA Actions, DTCA, and Public Information on the Market for Pain Medication;Health Economics;2014-07-24
3. Impact of FDA Actions, DTCA, and Public Information on the Market for Pain Medication;SSRN Electronic Journal;2013
4. The Impact of Public Information and FDA Issued Warnings on the Use of Antidepressants in Primary Care;SSRN Electronic Journal;2013
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