Why bad feelings predict good behaviours: The role of positive and negative anticipated emotions on consumer ethical decision making
Author:
Affiliation:
1. School of Economics and Management University of Minho Braga Portugal
2. Hospitality and Tourism School Polytechnic Institute of Cávado and Ave Barcelos Portugal
3. ISCTE Business School University Institute of Lisbon Lisbon Portugal
Publisher
Wiley
Subject
Economics and Econometrics,Business and International Management
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1111/beer.12237
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1. Loss Aversion Under Prospect Theory: A Parameter-Free Measurement
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