The mixing of English in magazine advertisements in Taiwan-Reference-Cited by-同舟云学术

The mixing of English in magazine advertisements in Taiwan

Published:2006-08 Issue:3-4 Volume:25 Page:467-478
ISSN:0883-2919
Container-title:World Englishes
language:en
Short-container-title:World Englishes

Author:

WEI-YU CHEN CHERYL

Publisher

Wiley

Subject

Linguistics and Language,Sociology and Political Science,Anthropology,Language and Linguistics

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1111/j.1467-971X.2006.00467.x/fullpdf

Reference21 articles.

1. English in advertising: multiple mixing and media

2. Discourse functions and pragmatics of mixing: advertising across cultures

3. S. C Chang . (2001 ) Code-mixing of English and Taiwanese in Mandarin discourse . MA thesis , Department of English, National Taiwan Normal University.

4. I. K. Y Chen . (2004 ) The mixing of Southern Min Dialect in newspaper advertisements in Taiwan . MA thesis , Department of English, National Taiwan Normal University.

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