The effect of intensity of consumer education, self‐efficacy, personality traits and social media on consumer empowerment

Author:

Tajurahim Nurul Nadiah Syahida1ORCID,Abu Bakar Elistina12,Md Jusoh Zuroni1,Ahmad Sa’odah2,Muhammad Arif Afida Mastura1

Affiliation:

1. Department of Resource Management and Consumer Studies, Faculty of Human Ecology Universiti Putra Malaysia Serdang Malaysia

2. Halal Products Research Institute Universiti Putra Malaysia Serdang Malaysia

Funder

Ministry of Higher Education, Malaysia

Ministry of Higher Education

Universiti Putra Malaysia

Publisher

Wiley

Subject

Marketing,Public Health, Environmental and Occupational Health,Economics and Econometrics,Applied Psychology

Reference45 articles.

1. E-empowerment: Empowerment by the Internet

2. Overview of the halal food control system in Malaysia

3. Self-efficacy: Toward a unifying theory of behavioral change.

4. The consumerism and consumer protection policies in the European community;Bostan I.;Theoretical and Applied Economics,2010

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