The Effect of Companion's Gender on Impulsive Purchasing: The Moderating Factor of Cohesiveness and Susceptibility to Interpersonal Influence
Author:
Affiliation:
1. National Taichung University of Education
2. National Chung Cheng University
Publisher
Wiley
Subject
Social Psychology
Link
http://onlinelibrary.wiley.com/wol1/doi/10.1111/j.1559-1816.2012.00977.x/fullpdf
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