Diagnosing Customer Value: Integrating the Value Process and Relationship Marketing-Reference-Cited by-同舟云学术

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Diagnosing Customer Value: Integrating the Value Process and Relationship Marketing

Published:2001-06 Issue:2 Volume:12 Page:159-182
ISSN:1045-3172
Container-title:British Journal of Management
language:en
Short-container-title:Br J Management

Author:

Payne Adrian,Holt Sue

Publisher

Wiley

Subject

Management of Technology and Innovation,Strategy and Management,General Business, Management and Accounting

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1111/1467-8551.00192/fullpdf

Cited by 328 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Value Management: Enterprises’ Interest in Stakeholders and Its Impact on Creating Sustainable Relationships with Suppliers and Buyers;Sustainability;2024-08-20

2. Pillars of Customer Retention in the Services Sector: Understanding the Role of Relationship Marketing, Customer Satisfaction, and Customer Loyalty;Journal of the Knowledge Economy;2024-05-20

3. Exploring how to develop data-driven innovation capability of marketing within B2B firms: Toward a capability model and process-oriented approach;Industrial Marketing Management;2024-04

4. Creating Business Process Intelligence Through Value Network Analysis;Advances in Business Information Systems and Analytics;2024-02-16

5. The Role of Value in Extending the Lifetime of Products: An Analysis of Perceived Value and Green Consumption Values on Pro-Circular Behaviors of Repair and Reuse;Sustainability;2024-02-13

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