Affiliation:
1. University of Toronto; Toronto ON Canada
2. National Bureau of Economic Research
3. MIT Sloan School of Management; MIT, Cambridge MA
Funder
national bureau of economic research
social science and humanities council of canada
Subject
Management of Technology and Innovation,Strategy and Management,Economics and Econometrics,General Business, Management and Accounting,General Medicine
Reference33 articles.
1. Conditioning Prices on Purchase History;Acquisti;Marketing Science,2005
2. Consumer protection and the incentive to become informed;Armstrong;Journal of the European Economic Association,2009
3. The Impact of Targeting Technology on Advertising Markets and Media Competition;Athey;AER Paper and Proceedings,2010
4. Targeting in Advertising Markets: Implications for Offline versus Online Media;Bergemann;RAND Journal of Economics,2011
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117 articles.
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