Design Value Index Exemplars Outperform the S&P 500 Index (Again) and a New Crop of Design Leaders Emerge-Reference-Cited by-同舟云学术

Design Value Index Exemplars Outperform the S&P 500 Index (Again) and a New Crop of Design Leaders Emerge

Published:2016-12 Issue:4 Volume:27 Page:4-11
ISSN:1557-0614
Container-title:Design Management Review
language:en
Short-container-title:Design Management Review

Author:

Rae Jeneanne¹

Affiliation:

1. Founder and CEO of Motiv Strategies, an innovation strategy firm. For more than 20 years, she has served as a consultant to dozens of global corporations, including Procter & Gamble, Johnson & Johnson, Microsoft, Pepsi, and AIG. Her expertise includes innovation, design integration, customer experience, and growth strategy. In addition to writing articles for publications such as Design Management Review, Innovation Management, and Fast Company, Rae has written extensively for...

Abstract

The Power & Value of Design Continues to Grow across the S&P 500 A Special Report Sponsored by the Design Management Institute in Partnership with Motiv StrategiesThe Design Management Institute 2015 Design Value Index (DVI) shows a 211% return over the S&P 500. This marks the third year in a row we have seen results in excess of 200% over the S&P.

Publisher

Wiley

Subject

General Engineering

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1111/drev.12040

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