Affiliation:
1. Department of Business Administration; Ansan University; Ansan Kyonggi Province Korea
2. Department of Business Administration; Kyonggi University; Seoul Korea
Subject
Marketing,Public Health, Environmental and Occupational Health,Economics and Econometrics,Applied Psychology
Reference62 articles.
1. The effects of identification between mother brand self image on consumer attitude toward brand extension;Ahn;Korean Journal of Marketing Management,2006
2. The theory of planned behavior;Ajzen;Organizational Behavior and Human Decision Processes,1991
3. Predicting intentions to purchase organic food: the role of affective and moral attitudes in the theory of planned behaviour;Arvola;Appetite,2008
Cited by
75 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献