Green spirit: consumer empathies for green apparel

Author:

Cowan Kirsten1,Kinley Tammy2

Affiliation:

1. Department of Marketing & Logistics; University of North Texas; Denton TX USA

2. College of Merchandising, Hospitality, and Tourism; University of North Texas; Denton TX USA

Publisher

Wiley

Subject

Marketing,Public Health, Environmental and Occupational Health,Economics and Econometrics,Applied Psychology

Reference47 articles.

1. Explaining consumers' willingness to be environmentally friendly;Abdul-Muhmin;International Journal of Consumer Studies,2007

2. The theory of planned behaviour;Ajzen;Organizational Behaviour and Human Decision Processes,1991

3. Perceived consumer effectiveness and faith in others as moderators of environmentally responsible behaviors;Berger;Journal of Public Policy & Marketing,1992

4. Broek , A. 2008 Six-figure green jobs http://www.forbes.com/2008/10/16/sixfigure-green-jobs-lead-corprespons08-cx_avb_1016jobs.html

5. Buchanan , W. 2007 Starting Tuesday, plastic bags illegal at big S.F. grocery stores http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2007/11/19/BA2BTE64K.DTL

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