Alcohol Packaging As a Promotional Tool: A Focus Group Study With Young Adult Drinkers in Scotland
Author:
Affiliation:
1. Institute for Social Marketing and Health, Faculty of Health Sciences and Sport, University of Stirling, Stirling, United Kingdom
2. Psychology Department, Faculty of Natural Sciences, University of Stirling, Stirling, United Kingdom
Publisher
Alcohol Research Documentation, Inc.
Subject
Psychiatry and Mental health,Toxicology,Health (social science)
Link
https://www.jsad.com/doi/pdf/10.15288/jsad.2022.83.565
Cited by 3 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Label design, packaging, and the Canadian Millennial/Gen Z wine consumer;Journal of Foodservice Business Research;2023-10-31
2. Effect of alcohol ad content regulations on young people: a multi-method study;Journal of Social Marketing;2023-02-28
3. Causal Decision Model Based on Packaging Information Elements and Consumers’ Shopping Intention;Operations Research and Fuzziology;2023
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