Managing market risk caused by customer preference uncertainty in product family design with launch flexibility: Product option strategy-Reference-Cited by-同舟云学术

Managing market risk caused by customer preference uncertainty in product family design with launch flexibility: Product option strategy

Published:2021-01 Issue: Volume:151 Page:106975
ISSN:0360-8352
Container-title:Computers & Industrial Engineering
language:en
Short-container-title:Computers & Industrial Engineering

Author:

Oh Gyesik,Hong Yoo S.

Funder

National Research Foundation of Korea

Publisher

Elsevier BV

Subject

General Engineering,General Computer Science

Reference56 articles.

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