Applications of Blockchain Technology in marketing—A systematic review of marketing technology companies-Reference-Cited by-同舟云学术

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Applications of Blockchain Technology in marketing—A systematic review of marketing technology companies

Published:2021-09 Issue:3 Volume:2 Page:100023
ISSN:2096-7209
Container-title:Blockchain: Research and Applications
language:en
Short-container-title:Blockchain: Research and Applications

Author:

Stallone Valerio^ORCID,Wetzels Martin,Klaas Michael

Publisher

Elsevier BV

Subject

General Earth and Planetary Sciences,General Environmental Science

Reference77 articles.

1. Research Priorities 2020–2022;MSI,2019

2. The ethical limits of blockchain-enabled markets for private IoT data;Ishmaev;Philos. Technol.,2020

3. Trust, but verify: why the blockchain needs the law;Werbach;Berk. Technol. Law J.,2018

4. Hey, you stole my avatar!: virtual reality and its risks to identity protection;Lake;Emory Law J.,2019

5. A comprehensive survey of blockchain: from theory to IoT applications and beyond;Wu;IEEE Internet Things J.,2019

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2. Usage of Innovative Technology and Concepts in Marketing Automation;ANVESHAK-International Journal of Management;2024-07-01

3. Marketing Applications of Emerging Technologies;Advances in Marketing, Customer Relationship Management, and E-Services;2024-06-28

4. Smart Marketing Based on Artificial Intelligence of Things (AIoT) and Blockchain and Evaluating Critical Success Factors;Advances in Marketing, Customer Relationship Management, and E-Services;2024-03-08

5. Strategic use of fare-reward schemes in a ride-sourcing market: An equilibrium analysis;Transport Policy;2024-02

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