Author:
Allenby Greg M.,Rossi Peter E.
Subject
Applied Mathematics,Economics and Econometrics
Reference28 articles.
1. Allenby, G., Arora, N., Ginter, J., 1998, On the heterogeneity of demand. Journal of Marketing Research, forthcoming.
2. The effects of in-store displays and feature advertising on consideration sets;Allenby;International Journal of Research in Marketing,1995
3. Allenby, G., Ginter, J., 1995b. Using extremes to design products and segment markets. Journal of Marketing Research 32, 392–403.
4. Modeling household purchase behavior with logistic normal regression;Allenby;JASA,1994
5. Panel data;Chamberlain,1984
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