Subject
Tourism, Leisure and Hospitality Management
Reference73 articles.
1. Measuring brand equity across products and markets;Aaker;California Management Review,1996
2. Consumer evaluations of brand extensions;Aaker;Journal of Marketing,1990
3. Multiple regression: Testing and interpreting interactions;Aiken,1991
4. Corporate social responsibility authenticity: Investigating its antecedents and outcomes;Alhouti;Journal of Business Research,2016
5. A spreading activation theory of memory;Anderson;Journal of Verbal Learning and Verbal Behavior,1983
Cited by
7 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献