The effect of relationship and transactional characteristics on customer retention in emerging online markets
Author:
Funder
Center for Retailing at Indian Institute of Management
USC-Marshall School of Business
Publisher
Elsevier BV
Subject
Marketing
Reference88 articles.
1. The value of brand equity;Aaker;Journal of Business Strategy,1992
2. Counting your customers one by one: A hierarchical Bayes extension to the Pareto/NBD model;Abe;Marketing Science,2009
3. Curvilinear effects of consumer loyalty determinants in relational exchanges;Agustin;Journal of Marketing Research,2005
4. Interactive home shopping: Consumer, retailer, and manufacturer incentives to participate in electronic marketplaces;Alba;Journal of Marketing,1997
5. The role of customer regulatory orientation and fit in online shopping across cultural contexts;Ashraf;Journal of Business Research,2016
Cited by 36 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. The dark side of customer experiences in fast-food industry: exploring the intersection of physical environment, emotions and customer retention;The TQM Journal;2024-07-31
2. A neural network-based predictive decision model for customer retention in the telecommunication sector;Technological Forecasting and Social Change;2024-05
3. Do Loyal Customers Buy Differently? Examining Customers’ Loyalty in a Self-Service Setting;Studies in Business and Economics;2024-04-01
4. A Chinese case to satisfy the patient journey: optimal service configuration for online health service platforms;Journal of Information Technology Case and Application Research;2023-12-25
5. Creating value beyond commercial outcomes: The ESG practices of online marketplaces for sustainable development;Electronic Markets;2023-12
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3