Motives for posting fake reviews: Evidence from a cross-cultural comparison

Author:

Zaman Mustafeed,Vo-Thanh Tan,Nguyen Chi T.K.,Hasan Rajibul,Akter Shahriar,Mariani Marcello,Hikkerova Lubica

Publisher

Elsevier BV

Subject

Marketing

Reference76 articles.

1. Effects of offering incentives for reviews on trust: Role of review quality and incentive source;Ai;International Journal of Hospitality Management,2022

2. Reviews without a purchase: Low ratings, loyal customers, and deception;Anderson;Journal of Marketing Research,2014

3. Deriving the pricing power of product features by mining consumer reviews;Archak;Management Science,2011

4. Service recovery for moderate and high involvement services;Bambauer-Sachse;Journal of Services Marketing,2015

5. Exaggeration in fake vs. Authentic online reviews for luxury and budget hotels;Banerjee;International Journal of Information Management,2022

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