Silence in the consumer experience: A conceptualization and research agenda

Author:

Dehling Noémie

Publisher

Elsevier BV

Subject

Marketing

Reference149 articles.

1. The silence of the library: Environment, situational norm, and social behavior;Aarts;Journal of Personality and Social Psychology,2003

2. The sound of silence-a space for morality? The role of solitude for ethical decision making;Akrivou;Journal of Business Ethics,2011

3. Transformative service research: An agenda for the future;Anderson;Journal of Business Research,2013

4. Let the music play or not: The influence of background music on consumer behavior;Andersson;Journal of Retailing and Consumer Services,2012

5. When silence is golden: Effects of silence on consumer ad response;Ang;Advances in Consumer Research,1999

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