New product warranty: A literature review-Reference-Cited by-同舟云学术

New product warranty: A literature review

Published:2002-10 Issue:3 Volume:79 Page:231-260
ISSN:0925-5273
Container-title:International Journal of Production Economics
language:en
Short-container-title:International Journal of Production Economics

Author:

Murthy D.N.P,Djamaludin I

Publisher

Elsevier BV

Subject

Industrial and Manufacturing Engineering,Management Science and Operations Research,Economics and Econometrics,General Business, Management and Accounting

Reference186 articles.

1. M.M. Lele, How to protect your unguarded battlefield, Business Marketing (1983) 69–76.

2. Good product support is smart marketing;Lele;Harvard Business Review,1983

3. After the sale;Ives;Microelectronic Reliability,1988

4. After the sale;Ives;MIS Quarterly,1988

5. Servicing, quality design and control;Ritchken;IIE Transactions,1989

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