Understanding the effect of group emotions on consumer instant order cancellation behavior in livestreaming E-commerce: Empirical evidence from TikTok-Reference-Cited by-同舟云学术

Understanding the effect of group emotions on consumer instant order cancellation behavior in livestreaming E-commerce: Empirical evidence from TikTok

Published:2023-12 Issue: Volume: Page:114147
ISSN:0167-9236
Container-title:Decision Support Systems
language:en
Short-container-title:Decision Support Systems

Author:

Wang Zeen,Luo Chuan,Luo Xin (Robert),Xu Xu

Funder

Southwestern University of Finance and Economics

Publisher

Elsevier BV

Subject

Information Systems and Management,Arts and Humanities (miscellaneous),Developmental and Educational Psychology,Information Systems,Management Information Systems

Reference55 articles.

1. Happiness begets money: emotion and engagement in live streaming;Lin;J. Mark. Res.,2021

2. How do you say it matters? A multimodal analytics framework for product return prediction in live streaming e-commerce;Xu;Decis. Support. Syst.,2023

3. Big arena, small potatoes: a mixed-methods investigation of atmospheric cues in live-streaming e-commerce;Wang;Decis. Support. Syst.,2022

4. A new livestream retail analytics framework to assess the sales impact of emotional displays;Bharadwaj;J. Mark.,2021

5. Do long-life customers pay more in pay-what-you-want pricing? Evidence from live streaming;Ma;J. Bus. Res.,2022

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