A customer-based taxonomy of services: Implications for service marketers-Reference-Cited by-同舟云学术

登录注册会员服务联系我们

A customer-based taxonomy of services: Implications for service marketers

Published:1997 Issue: Volume: Page:189-202
ISSN:1067-5671
Container-title:Advances in Services Marketing and Management
language:
Short-container-title:

Author:

Cunningham Lawrence F,Young Clifford E,Lee Moonkyu

Publisher

Elsevier

Reference33 articles.

1. The Characteristics of Goods and Parallel Systems Theories;Aspinwall,1958

2. Why We Need Service Marketing;Bateson,1979

3. Some Strategy Implications of a Matrix Approach to the Classification of Marketing Goods and Services;Bell;Journal of the Academy of Marketing Science,1986

4. A Matrix Approach to the Classification of Marketing Goods and Services;Bell,1981

5. Development of a Taxonomy of Services to Gain Strategic Marketing Insights;Bowen;Journal of the Academy of Marketing Science,1990

Cited by 5 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Surveys assessing sports services and municipal governance;European Journal of Government and Economics;2020-07-24

2. Comparing Hybrid Services in the United States and China;International Journal of Information Systems in the Service Sector;2013-01

3. Securing customer satisfaction through component service specifications;Journal of Purchasing and Supply Management;2008-12

4. A Study on the Essential Structure of the Relationships between the Service Provider and Customers;Journal of Product Research;2008-09

5. Linking Situational Constraints to Customer Satisfaction in a Service Environment;Applied Psychology;2005-01

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370

www.globalauthorid.com

TOP