Author:
Comer James M.,Zirger B.J.
Reference14 articles.
1. A Model of the Distributors Perspective of the Distributor-Manufacturer Working Relationship;Anderson;Journal of Marketing Research,1990
2. Developing Buyer-Seller Relations;Dwyer;Journal of Marketing,1987
3. The Relationship Marketing Process: A Conceptualization and Application;Evans;Industrial Marketing Management,1994
4. The Development of Buyer-Seller Relationships in Industrial Markets;Ford;European Journal of Marketing,1980
5. Supplier Involvement and Dealer Satisfaction: Implications for Enhancing Channel Relationships;Gassenheimer;Journal of Business & Industrial Marketing,1995
Cited by
20 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献