What makes Airbnb likeable? Exploring the nexus between service attractiveness, country image, perceived authenticity and experience from a social exchange theory perspective within an emerging economy context-Reference-Cited by-同舟云学术

What makes Airbnb likeable? Exploring the nexus between service attractiveness, country image, perceived authenticity and experience from a social exchange theory perspective within an emerging economy context

Published:2020-10 Issue: Volume:91 Page:102635
ISSN:0278-4319
Container-title:International Journal of Hospitality Management
language:en
Short-container-title:International Journal of Hospitality Management

Author:

Akarsu Tugra Nazli,Foroudi Pantea,Melewar TC

Publisher

Elsevier BV

Subject

Strategy and Management,Tourism, Leisure and Hospitality Management

Reference173 articles.

1. Winning in the sharing economy: six keys to Airbnb’s success;Aaker;J. Brand Strategy,2019

2. Personal or product reputation? Optimizing revenues in the sharing economy;Abrate;J. Travel. Res.,2017

3. The influence of the components of a state’s tourist image on product positioning strategy;Ahmed;Tour. Manage.,1991

4. About Us - Airbnb Newsroom;Airbnb,2018

5. Emerging Markets: Powering Airbnb’s Global Growth;Airbnb,2019

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