The penetration of retailer brands and the impact on consumer prices—A study based on household expenditures for 35 grocery categories-Reference-Cited by-同舟云学术

The penetration of retailer brands and the impact on consumer prices—A study based on household expenditures for 35 grocery categories

Published:2008-01 Issue:1 Volume:15 Page:42-51
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Anselmsson Johan,Johansson Ulf,Marañon Antonio,Persson Niklas

Publisher

Elsevier BV

Subject

Marketing

Reference23 articles.

1. ACNielsen, 2005. The power of private label—a review of growth trends around the world. Executive News Report from ACNielsen Global Services, July.

2. How Swedish national brands defend against competition from retail brands (Svenska dagligvaruleverantörers strategier i konkurrensen mot egna märkesvaror);Anselmsson,2005

3. Store brands: who buys them and what happens to retail prices when they are introduced?;Bonfrer;Review of Industrial Organization,2004

4. The strategic role of retail brands in British grocery retailing;Burt;European Journal of Marketing,2000

5. Investigating category pricing behavior at a retail chain;Chintagunta;Journal of Marketing Research,2002

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