UK mid-market department stores: Is fashion product assortment one key to regaining competitive advantage?-Reference-Cited by-同舟云学术

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UK mid-market department stores: Is fashion product assortment one key to regaining competitive advantage?

Published:2020-05 Issue: Volume:54 Page:102043
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Donnelly Shannon,Gee Liz,Silva Emmanuel Sirimal

Publisher

Elsevier BV

Subject

Marketing

Reference111 articles.

1. Managing Brand Equity: Capitalizing on the Value of a Brand Name;Aaker,1991

2. Building Strong Brands;Aaker,2002

3. The brand relationship spectrum: the key to the brand architecture challenge;Aaker;Calif. Manag. Rev.,2000

4. Consumer evaluations of brand extensions;Aaker;J. Mark.,1990

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2. The transient competitive advantage model to analyze business scenario of technology companies;Journal of Open Innovation: Technology, Market, and Complexity;2023-03

3. Examining Pareto Law across department store shoppers;International Journal of Market Research;2022-12-13

4. Product development, fashion buying and merchandising;Textile Progress;2022-10-02

5. Consumer Perceived Service Quality and Purchase Intention: Two Moderated Mediation Models Investigation;SAGE Open;2022-10

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