Importance of offline service quality in building loyalty of OC service brand-Reference-Cited by-同舟云学术

Importance of offline service quality in building loyalty of OC service brand

Published:2022-03 Issue: Volume:65 Page:102493
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Park Joonyong,Kim Renee B.^ORCID

Funder

Hanyang University

Publisher

Elsevier BV

Subject

Marketing

Reference100 articles.

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