How mobile augmented reality applications affect continuous use and purchase intentions: A cognition-affect-conation perspective-Reference-Cited by-同舟云学术

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How mobile augmented reality applications affect continuous use and purchase intentions: A cognition-affect-conation perspective

Published:2021-11 Issue: Volume:63 Page:102680
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Qin Hong,Osatuyi Babajide,Xu Lu^ORCID

Publisher

Elsevier BV

Subject

Marketing

Reference117 articles.

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5. How to perform and report an impactful analysis using partial least squares: guidelines for confirmatory and explanatory IS research;Benitez;Inf. Manag.,2020

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