Why display motion on packaging? The effect of implied motion on consumer behavior-Reference-Cited by-同舟云学术

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Why display motion on packaging? The effect of implied motion on consumer behavior

Published:2022-01 Issue: Volume:64 Page:102840
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Yu Junwei^ORCID,Droulers Olivier^ORCID,Lacoste-Badie Sophie^ORCID

Publisher

Elsevier BV

Subject

Marketing

Reference87 articles.

1. Shining in the center: central gaze cascade effect on product choice;Atalay;J. Consum. Res.,2012

2. Biological motion preference in humans at birth: role of dynamic and configural properties;Bardi;Dev. Sci.,2011

3. Losing consciousness: automatic influences on consumer judgment, behavior, and motivation;Bargh;J. Consum. Res.,2002

4. Attention mediates the effect of nutrition label information on consumers' choice. Evidence from a choice experiment involving eye-tracking;Bialkova;Appetite,2014

5. The effect of colour contrast on consumers' attentive behaviours and perception of fresh produce;Bix;Packag. Technol. Sci.,2013

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1. ‘Hot stuff’: Making food more desirable with animated temperature cues;Food Quality and Preference;2024-11

2. Dynamic or static? The effect of food imagery on menus on perceived food energy and purchase intention;Journal of Retailing and Consumer Services;2024-11

3. The effect of implied motion in travel photographs on visit intention: The mediating role of mental imagery;Tourism Management;2024-10

4. Slow and steady or fast and furious: how movement speed in the digital medium impacts consumers’ risk judgments;European Journal of Marketing;2024-08-15

5. Making a big splash: packaging imagery with implied motion enhances product liking through design appeal and naturalness perception;British Food Journal;2024-08-05

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