Navigating the complexities of online opinion formation: An insight into consumer cognitive heuristics-Reference-Cited by-同舟云学术

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Navigating the complexities of online opinion formation: An insight into consumer cognitive heuristics

Published:2024-11 Issue: Volume:81 Page:103966
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Zhang Ruonan,Yu Zhaoyang^ORCID,Yao Weiran^ORCID

Publisher

Elsevier BV

Reference75 articles.

1. Effectiveness of marketing cues on consumer perceptions of quality: the moderating roles of brand reputation and Third-Party information;Akdeniz;Psychol. Market.,2013

2. Assessing customers perception of online shopping risks: a structural equation modeling–based multigroup analysis;Alrawad;J. Retailing Consum. Serv.,2023

3. Lemons problem in collaborative consumption platforms: different decision heuristics chosen by consumers with different cognitive styles;Bae;Internet Res.,2018

4. Buying a new product with inconsistent product reviews from multiple sources: the role of information diagnosticity and advertising;Byun;J. Interact. Market.,2021

5. Impact of seller- and buyer-created content on product sales in the electronic commerce platform: the role of informativeness, readability, multimedia richness, and extreme valence;Cai;J. Retailing Consum. Serv.,2023

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