Understanding shoppers’ cross-channel analysis of influencing factors of online and offline channels: Evidence from clothing product

Author:

Wang Jixiao,Wang Chong

Funder

National Natural Science Foundation of China

Publisher

Elsevier BV

Reference106 articles.

1. Cooperation model in the electricity energy market using bi-level optimization and Shapley value;Acuña;Operations Research Perspectives,2018

2. Fast algorithms for mining association rules in large databases;Agrawal;Proceedings of the 20th international conference on very large data bases,1994

3. Revealing customers' satisfaction and preferences through online review analysis: the case of Canary Islands hotels;Ahani;J. Retailing Consum. Serv.,2019

4. Mining the text of online consumer reviews to analyze brand image and brand positioning;Alzate;J. Retailing Consum. Serv.,2022

5. Research trends on Big Data in Marketing: a text mining and topic modeling-based literature analysis;Amado;European Research on Management and Business Economics,2018

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370

www.globalauthorid.com

TOP

Copyright © 2019-2024 北京同舟云网络信息技术有限公司
京公网安备11010802033243号  京ICP备18003416号-3