A purchase decision support model considering consumer personalization about aspirations and risk attitudes
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Published:2021-11
Issue:
Volume:63
Page:102728
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ISSN:0969-6989
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Container-title:Journal of Retailing and Consumer Services
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language:en
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Short-container-title:Journal of Retailing and Consumer Services
Author:
Song YongmingORCID,
Li GuangxuORCID,
Li Tie,
Li Yanhong
Cited by
24 articles.
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