Images, reviews, and purchase intention on social commerce: The role of mental imagery vividness, cognitive and affective social presence-Reference-Cited by-同舟云学术

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Images, reviews, and purchase intention on social commerce: The role of mental imagery vividness, cognitive and affective social presence

Published:2023-09 Issue: Volume:74 Page:103415
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Vazquez Erik Ernesto^ORCID,Patel Chirag,Alvidrez Salvador,Siliceo Lorena

Publisher

Elsevier BV

Subject

Marketing

Reference130 articles.

1. MTurk research: review and recommendations;Aguinis;J. Manag.,2021

2. Assessing vividness of mental imagery: the plymouth sensory imagery questionnaire;Andrade;Br. J. Psychol.,2014

3. A modified scale for the measurement of communication-evoked mental imagery;Babin;Psychol. Market.,1998

4. Practical issues in structural modeling;Bentler;Socio. Methods Res.,1987

5. The State of Fashion 2020;Berg,2020

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