Is doing right all that matters in sustainability marketing? The role of fit in sustainable marketing strategies-Reference-Cited by-同舟云学术

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Is doing right all that matters in sustainability marketing? The role of fit in sustainable marketing strategies

Published:2023-01 Issue: Volume:70 Page:103124
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Gleim Mark R.^ORCID,McCullough Heath^ORCID,Sreen Naman^ORCID,Pant Logan G.

Publisher

Elsevier BV

Subject

Marketing

Reference75 articles.

1. Corporate social responsibility authenticity: investigating its antecedents and outcomes;Alhouti;J. Bus. Res.,2016

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4. Personality variables and environmental attitudes as predictors of ecologically responsible consumption patterns;Balderjahn;J. Bus. Res.,1988

5. The moderator–mediator variable distinction in social psychological research: conceptual, strategic, and statistical considerations;Baron;J. Pers. Soc. Psychol.,1986

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1. Sustainable service product design method: Focus on customer demands and triple bottom line;Journal of Retailing and Consumer Services;2024-09

2. Harnessing green purchase intention of generation Z consumers through green marketing strategies;Business Strategy & Development;2024-08-06

3. The impact of immersive and flow experiences on consumer participation in hyper‐connected shopping platforms: A metaverse perspective;Journal of Consumer Behaviour;2024-07-13

4. Using PLS-SEM to test the relationship model of corporate social performance across the product/service continuum: When do shared values matter?;Journal of Retailing and Consumer Services;2024-07

5. International retailers as a main force for sustainability;International Journal of Retail & Distribution Management;2024-06-25

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