Online fashion shopping paradox: The role of customer reviews and facebook marketing-Reference-Cited by-同舟云学术

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Online fashion shopping paradox: The role of customer reviews and facebook marketing

Published:2019-05 Issue: Volume:48 Page:144-153
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Kawaf Fatema,Istanbulluoglu Doga

Publisher

Elsevier BV

Subject

Marketing

Reference93 articles.

1. Attracting and Retaining Customers on Facebook Business Pages: a Content Analysis of an Online Discussion Forum;Abedin,2013

2. Online review helpfulness: role of qualitative factors;Agnihotri;Psychol. Mark.,2016

3. Alexa, 2018. "Alexa Site Info: Facebook" 〈http://www.alexa.com/siteinfo/facebook.com〉. (accessed February 2018).

4. Simulating attachment to pure-play fashion retailers;Ashman;Int. J. Retail Distrib. Manag.,2012

5. ASOS, 2018. 〈https://www.asos.com〉. (accessed February 2018).

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