1. The influence of attitudes on behavior;Ajzen,2005
2. Structural equation modeling in practice: a review and recommended two-step approach;Anderson;Psychol. Bull.,1988
3. Work and/or fun: measuring hedonic and utilitarian shopping value;Babin;J. Consum. Res.,1994
4. Bagram, D., Khan, S., 2012. Attaining Customer Loyalty! The Role of Consumer Attitude and Consumer Behavior. International Review of …, 1(1), 1–8. Retrieved from http://www.irmbrjournal.com/papers/1361536804.pdf
5. Brand loyalty: the link between attitude and behavior;Baldinger;J. Advert. Res.,1996