Customer loyalty: A refined conceptualization, measurement, and model-Reference-Cited by-同舟云学术

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Customer loyalty: A refined conceptualization, measurement, and model

Published:2024-11 Issue: Volume:81 Page:104020
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Bourdeau Brian L.^ORCID,Joseph Cronin J.,Voorhees Clay M.

Publisher

Elsevier BV

Reference68 articles.

1. Multiple Regression: Testing and Interpreting Interactions;Aiken,1991

2. Customer satisfaction and price tolerance;Anderson;Market. Lett.,1996

3. Customer satisfaction and word of mouth;Anderson;J. Serv. Res.,1998

4. Attitude-behavior relations: a theoretical analysis and review of empirical research;Azjen;Psychol. Bull.,1977

5. The theory of stochastic preference and brand switching;Bass;J. Market. Res.,1974

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